Nagina is a small city in Bijnor district, Uttar Pradesh — about 130 kilometres north of Delhi, in the foothills of the Terai. It is not a city most people outside Uttar Pradesh would recognise. But among craftsmen and collectors of Indian decorative arts, Nagina and the surrounding region have been famous for centuries for one thing: woodwork.

A geography made for craft

The forests of the Terai and the Shivalik hills provided abundant timber — Sheesham, Teak, and Mango in particular — for the artisans who settled in this region. The proximity to Delhi, historically the largest market for decorative objects, meant craftsmen could sell their work. And the concentration of skilled workers attracted more skilled workers, creating the kind of self-reinforcing craft cluster that produces excellence over generations.

The Saharanpur belt

Nagina is part of a broader woodworking belt that includes Saharanpur, Rampur, and parts of Moradabad. Saharanpur is particularly well-known internationally for carved wooden objects — screens, furniture, and decorative items that were extensively exported during the colonial period and continue to find buyers worldwide.

Nagina's speciality has historically been smaller, precision objects: inlaid boxes, chess sets, game boards, and kitchenware. The craft here favours detail and precision over the large-scale carving that Saharanpur is known for.

The workshop tradition

Most craft in this region is organised around small family workshops rather than factories. A master craftsman takes on apprentices — often family members — and teaches them the trade over several years. Skills are passed down through practice, not instruction manuals. The knowledge of how to read wood grain, how much pressure a chisel requires, how to feel when a joint is square — this knowledge lives in the hands of the craftsmen, not in any document.

Our own workshop in Nagina follows this pattern. Several of our artisans learned their craft from their fathers or uncles. The institutional memory of the workshop goes back to 2000, when our manufacturing first began. Over twenty-five years, that represents a significant accumulated body of tacit knowledge about material, process, and quality.

Craft and commerce today

The craft belt of western UP faces real challenges. Competition from machine-made products, difficulty attracting young workers, and disrupted supply chains during the COVID years all created pressure. Many small workshops have closed or reduced their operations.

We believe the answer is not to industrialise — to replace hand tools with CNC machines — but to focus on the customers who value hand work specifically and to build direct relationships with them. That is the premise behind Crafteve. We are a workshop that has decided to sell directly, tell its story honestly, and find the customers who will value and care for what we make.

Every piece we sell is a small vote for the continuation of this tradition.

Visit us

Our workshop is at Shade No. 7, Industrial Estate, Nagina, Bijnor, Uttar Pradesh. We welcome visitors by appointment.

Get in touch